Berlin may be the German fashion capital – but there are also creative designers in other German cities. Especially in Munich: Ayzit Bostan, for
example. On the occasion of her second collection with German bag manufacturer Bree, the Turkish-German fashion designer hosted a presentation of the collaboration’s new designs during Berlin Fashion Week.

That the two parties have joined forces has in the past years ultimately proven to be an ideal success concept: one has the creative potential, the other the know-how and the market standing. In the best case, the result is better than the sum of the individual parts, opening a new segment for both. That’s true for Bree + Ayzit Bostan. In 1995, Bostan makes fashion in a minimalist but romantic way, as she herself says.

After her apprenticeship as dressmaker and her studies at the Munich Fashion School, one thing was clear: a career in the fashion industry and Ayzit Bostan – that does not go together. She does her own thing and very consistently. Until now, she has refused to make the kind of preconceived collections the clothing industry is known for, instead launching fashion according to her own ideas. She creates articles of clothing that have lasted for more than one season while nonchalantly playing with contrasts: The printed sweatshirt stands on equal footing with elegant dresses or suits. All designs are always formally thought through and a tick more than just minimalist – and thereby her best advertising media. That is also how the cooperation with the company Bree resulted: one of Bostan’s friends was wearing an article of her clothing at a dinner party and someone commented on it. The man interested in the special design turned out to be German design luminary Herbert Schultes, who in addition to his work as industry designer for various companies also advised Bree. He suggested they work together, after all the German family company had made its name with innovative bags and luggage designs.

The result of the first round catapulted the brand into a new high-fashion store context – and thanks to a bag giveaway during Mercedes-Benz Fashion Week, one of the designs that made it into the second round could already be spotted on the arms of various fashion-conscious ladies. In addition to subtle, shimmering metallic fabrics, the focus was again on leather: flat carrying bags or a small triangular bag, for example, could be seen.

Incredibly adorable and pleasantly unpretentious, it lay in black silk paper on a stack of white cardboard boxes. Pleasantly calm but at the same time very sophisticated, Bostan also handles issues of presentation in her own distinct way, which is never too much but always pleasantly different.

www.ayzitbostan.de
www.bree.com
www.mercedes-benzfashionweek.com
www.fashion-week-berlin.com/en